White Label Digital Marketing Services
Grow & Scale Your Company with PPC Marketing
Performance-driven PPC marketing under your own brand
Your clients look to you for assistance with online marketing, but you often don’t have the time to train and scale up employees with expertise across a wide and always-changing digital landscape.
I can help.
I collaborate with your company behind the scenes, creating campaigns that drive leads, sales, and growth. I can work as your silent partner, or a member of your team for phone calls or other client-facing presentations.
I work alongside you and your organization in a fashion that works best for your unique requirements, always delivering top-notch performance through both Google Ads and Facebook Marketing.
Whether you’re looking to increase revenue, broaden your portfolio of services, or increase revenue per customer, the PPC marketing service I provide will help you get to that next level.
Deepen Client Relationships While Growing Your Business
By expanding your suite of digital marketing services, you not only deepen your relationships with clients, but also create new and profitable revenue streams for your company.
As your partner behind-the-scenes, you’ll expand service offerings into premium performance-based marketing that focus on customer acquisition and results.
And best of all, you add this expertise and additional revenue without taking on overhead, training, and other internal expenses.
After working with David for a few weeks, I can say with complete confidence that I’m glad I made this choice. He is organized, knowledgeable, and very responsive. I had been struggling for a while now with higher click and lead costs, while revenue was slipping. David took the time to do a full audit of my AdWords account and was able to immediately find areas of improvement. Within a week, the numbers were finally moving in the right direction. This was a great learning experience for me as well, as David took me through all of the changes in detail. In hindsight, I just wish I would have done this sooner! Highly recommended.
Performance Reporting with Insights
The value in reporting comes from insights, not data. I take the time to analyze your numbers and make recommendations based on account performance and market fluctuations.
The focus depends on company goals, but here are a few of the most common metrics that are regularly monitored.
CPA - This is the Cost per acquisition or action, depending on the goals, but is often a lead or sale. This figure is important to track and it’s a leading indicator of cost. I use this to compare the expense of acquiring a customer to the revenue generated over time (often referred to as customer lifetime value).
CPC - Cost per click is what you are paying when someone clicks your ad. There are many factors that drive this, including market fluctuations (basic supply and demand for certain keywords) and your Quality Score - a measure of relevancy and quality of overall search experience. The higher your QS, the lower your CPC.
CTR - Your click-through rate is a great indicator of interest and engagement. High
RoAS - Another key metric is your return on ad spend. This is similar to
A Commitment to my Customers...Big and Small
Over the past 17 years, I've had the privilege of working with many of the top brands and their respective ad agencies. I take great joy in helping customers succeed - from Wall Street to Main Street.
Ad Agencies: Benghiat Marketing & Communications,
* Companies listed above are previous or current clients. Logos do not represent
$5.5 Million Managed in the Last Three Years
I’ve had the privilege of working with many different companies in recent years.
Managing large, multi-million dollar budgets is a tremendous learning experience. It often forces you outside of the PPC “comfort zone” to optimize campaigns at a very high level.
Smaller budgets also present their own unique set of challenges, as you often need to do more with less.
I take great pride in helping companies of all
Eliminate Wasteful Spend and Start Driving Quality Leads, Sales, and Growth.
Articles & Guides I've Written
- Profitable Google Ads (AdWords) Marketing for Plumbing Companies
- Profitable Google Ads (AdWords) PPC Marketing for Dentists
- A Life-Changing Guide to Restaurant Marketing with Google Ads
- Bidding Options in Google AdWords
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Cranking it up to 11. The High Stakes Game of High Volume Adwords Marketing.
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Fishing with Dynamite. How to use Broad Match Keywords to your Advantage.
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27 Ways to Write Better Google Ad Copy and Crush the Competition
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Google Ads for Restaurants: Start with Customer Lifetime Value
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The Ultimate Guide to Facebook Marketing Funnels that Drive Sales and Conversions
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The 12-Step Program to Rehab Your Facebook Ads With Low or No Conversions
“Finally, a marketing professional that doesn’t get caught up in meaningless data and vanity metrics that don’t matter. David spent time with us to really understand our business and customers. He then structured our account in a way that allowed us to grow through testing and constant refinement.”
It was truly an outstanding experience working with David. I came into this process as a newbie to Google Ads and Facebook Marketing - not really knowing where or how to run my ads effectively. But David took the time to really learn my business, then explained how the various options would help to achieve my goals. He was patient, communicative, highly professional. But most of all, he genuinely cares about the success of my business. Since our launch, I’m already receiving calls from leads and prospects. I look forward to our continued work together!