Google Ads Recorded Audits
Stop wasting money and start driving results.Is Google delivering fewer high-quality leads while your costs keep rising?
Are competitors beating you in some of the best searches that you used to rank for?
I get it, and unfortunately I hear it all the time.
With the growing complexity of the Google Ads platform, it’s easy for campaigns to drift off-target, and begin costing you thousands of dollars with little in return.
I can help.
My name is David Smania, and I have 17 years of experience optimizing hundreds of Google Ads accounts across many different industries.
I work with business owners and marketers across the country, working together to refocus advertising to attract the best leads at the lowest cost.
Are you ready to optimize your account with laser-targeted advertising that grows your business?
Let’s talk.
Just $295
How This Works
1) We chat about your account so I can learn more about your business goals.
2) You provide read-only access so I can review your account.
3) I spend up to 3 hours reviewing your account in detail.
4) I record my findings on video and send you the audit through a private link.
It’s that easy.
Not Your Average Pushbutton Audit
This isn’t an automated audit that spits out a generic report. This is a customized audit for your unique situation.
You have your own business challenges, and your account is very different than any other company, no matter which industry or market you’re in.
I will take the time to perform a detailed 50-point audit, combing through your account history.
The entire audit is recorded so details won’t get lost in a conversation or confusing report. It’s something you can reference or share with others on your team.
What I Cover In Your 50-Point Audit
Each audit is as unique as your company and goals. While I cover 50 different checks, the recorded video audit will address the top issues.
Here are the areas of the account that I analyze.
- Conversions and Call Tracking
- Google Analytics / Google Tag Manager Configuration
- Campaign, Ad Group, and Keyword Structure
- Campaign Location Targeting
- Audience Layering
- Keyword Selection
- Keyword Match Types
- Quality Score and the Three Areas that Drive it
- Quality of Search Terms
- Search Impression Share in Absolute and Top Positions
- KPI Analysis – CTR, CPC, Conversions, Cost Per Conversion, RoAS etc.
- Ad Group Topics and Themes
- Ad Copy and Structure
- Ad Extensions
- Ad Scheduling
- Landing Page Quality and Speed
- Bid Strategies and Levels
- Bid Competitiveness
- Ad Types and Recommendations (Search, Display, Custom Intent, YouTube, Call Only, etc)
- Remarketing
- Display Ads and Targeting
Why Hire Me for Your Audit?
I care. I genuinely care about your business and cleaning up your account to remove the waste and drive more qualified leads.
Experience. I’ve been working in Google Ads (previously called AdWords) for over 17 years. I have audited and optimized hundreds of accounts in many different industries.
I am a performance marketing consultant, not an agency. I perform your audit manually with respect for your unique business goals. This is not an automated push-button report that is spit out in seconds. What you’ll gain are insights to truly optimize your account.